Konjac Market Global Market Size 2025 – 2035
Market Overview
The Konjac Market was valued at USD 850 Million in 2024 and is projected to reach USD 1,883.27 Million by 2035, expanding at a CAGR of 7.5% from 2025 to 2035. The demand for low-calorie, high-fiber, and allergen-friendly products is fueling market growth. Konjac—an Asian root known for its dietary and medicinal uses—is increasingly used across food, pharmaceuticals, and cosmetics sectors. The rise of e-commerce, veganism, and clean-label trends continues to strengthen its market presence.
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Key Market Drivers
• Increased demand for gluten-free, vegan, and natural food products
• Health consciousness driving preference for low-calorie and high-fiber diets
• Growth in plant-based and clean-label product consumption
• Rise in obesity, diabetes, and digestive disorders encouraging use of konjac-based alternatives
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Key Challenges
• Low consumer awareness in untapped regions
• Misconceptions about texture or taste
• Regulatory constraints in certain countries
Segmental Analysis
By Product Type
• Konjac Flour – key in cosmetics and food for thickening and gelling
• Konjac Gum – used as a stabilizer in foods and pharmaceuticals
• Konjac Glucomannan Powder – soluble fiber for dietary supplements
• Konjac Noodles – favored by weight-watchers and keto users
• Konjac Gel – featured in skincare and jelly desserts
By Application
• Food & Beverage – gluten-free noodles, flour, dairy alternatives
• Pharmaceuticals & Nutraceuticals – cholesterol-lowering and digestive health products
• Cosmetics & Personal Care – sponges, moisturizers
• Industrial Applications – biodegradable materials, water treatment
By Form
• Powder, Liquid, Granules, Capsules, Tablets
By End-User
• Individual Consumers
• Food & Beverage Manufacturers
• Pharmaceutical & Nutraceutical Companies
• Cosmetics & Personal Care Companies
Regional Overview
Asia Pacific
Dominates the market with China, Japan, and Indonesia as key producers. Local culinary use, high demand, and strong export infrastructure make APAC the market leader.
North America
Fastest-growing region, driven by keto, low-carb, and clean-label diets. Rising incidence of lifestyle diseases boosts demand for konjac-based functional foods.
Europe, Latin America, Middle East & Africa
Steady growth due to increasing health awareness and adoption of plant-based diets. Emerging economies in these regions offer untapped potential.
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Competitive Landscape
Key Players:
• Hubei Yizhi Konjac Biotechnology Co., Ltd. – Leader in konjac flour and dietary fiber
• FMC Corporation – Key supplier of konjac gum for pharma and food
• Jellice Co., Ltd.
• NAH Foods Ltd.
• The Konjac Sponge Company
Recent Developments
• Feb 2025 – Konjac gains traction across industries due to lifestyle changes and health awareness
• Dec 2024 – Japan Konjac Association reports 2.5x increase in export value since 2019
• Jan 2024 – Research on konjac-based oleogels shows enhanced food texture applications
