What is the definition of implied consent?
Many marketers mistakenly confuse one-step and indirect marketing. In reality, they are two different beasts. Implicit consent occurs when someone registers for an event or downloads a webinar or lead magnet from your website. At that point, you receive the prospect's Portugal Consumer Email List address. If you use an implicit opt-in strategy, you will add that Portugal Consumer Email List address to your database. The prospect will start receiving marketing messages even if he or she only wanted to attend an event or receive your gift.

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